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4 Free Marketing Ideas |
| Posted by Andy Smith (andy) on Feb 16 2009 at 4:39 PM |
Word of mouth is great, but it's not enough to just do a great job. Here are 4 ideas from our latest printing.com Idea magazine. Contact us for a free copy.
1) Create a referral scheme.
Make it easy (and profitable!) for your customers to recommend you. Everyone wins!
2) Get testimonials.
You need to ask for these. It's OK to do this as long as you don't kidnap their children. Once you have them - use them on your website, leaflets and how about the back of your business card?
3) Work your network
Not just silly o'clock breakfast meetings, but your suppliers, customers, or any contacts. Keep in touch and see if you can help them find business. You'll find they will be more likely help you if you help them.
4) Give them a useful handout.
Think hard about committing money to print things. Make sure they have a purpose and printing things that are useful will hang around for longer. Think about a recipe booklet if you sell organic food boxes or even something with a tear off voucher.
There are 8 more tips and loads of advice in our Ideas book. Call us on 01952 457392 to get your free copy.
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